Google’s Android Privacy Sandbox, is a multi-year initiative that aims at providing a more private web browsing page for users while still giving advertisers new tools to enable more effective personalized advertising.
In April, the first review of the Android Privacy Sandbox was released and it allowed developers to test out the Topics API and SDK runtime. Having added these permissions from the first review, the second review has been released by the Big G.
What’s the second review of the Android Privacy Sandbox about?
The second review includes an early preview of the MeasurementManager attribution reporting APIs. The company’s release stated what users can do with this new API using your test devices. Here are some:
- You can call registersource() and registerTrigger() to register app ad events and receive event-level reporting data for app-to-app attribution. Xdadevelopers’ current implementation uses last-touch attribution. Reports are scheduled to be sent out as defined by the reporting windows. Refer to the MeasurementManager API reference for more information.
- The actual report upload happens at the end of fixed intervals of time, rather than at the exact scheduled time. The reporting upload interval is 4 hours by default, but can be overridden with the following ADB command: ad shell device_config put services measurement_main_reporting_job_period_ms <duration in milliseconds>
Some other features expected on the MeasurementManager API from the Android Privacy Sandbox are aggregate reporting, redirects and of course post-install attribution. Furthermore, it was proposed that in future releases, there should be a sample app as well as a reference ad server for testing APIs.
Developers can try out this new Android Privacy Sandbox review on Android Simulator. In addition, the Pixel 4 series and later also get 64-bit system images, thanks to Google.